Who We Are

Conversant Media is a fast growing digital media company that produces engaging premium websites for passionate, intelligent Australians with an interest in sports, culture and lifestyle technology. Our portfolio of sites include the renowned global culture website, Lost At E Minor, Australia’s leading sports opinion website, The Roar, and the newly launched millennial-tech and lifestyle website, Techly.

 

Founded in 2007 and acquired by APN News & Media in 2016, the combined Conversant Media sites have a reach of 3.9 million unique browsers and, including social media, 7 million people monthly.

We receive over 75,000 comments and 1,000 fan article submissions each month. Our websites are built around a unique hybrid content model of expert contributors alongside edited submissions from ‘the crowd’ – our audience – which creates a high interaction environment and provides a ‘voice’ for the legion of armchair gurus out there with something interesting and important to say.

 

Conversant Media is uniquely strong at:

  • Editorial innovation and innovative ad formats
  • Advance video offering – 1.5m + video views per-month
  • Commercial Innovation – pioneering initiatives that have efficiently grown revenue and profit
  • Social scale – 2.6m+ visits from social monthly
  • User engagement is unparalleled in the Australian market
  • Consistent track record of growth – double digit growth in audience and revenue since 2007
  • Extensive experience in building and growing digital media assets and audiences

In late 2010, Conversant managed a capital raising, with Network Ten becoming a minority investor in The Roar. Conversant purchased the shares back from Ten in 2016. In late 2016 Conversant Media was acquired by APN News & Media. We have offices in Surry Hills, Sydney, and Brooklyn, New York.

 

Conversant is also the exclusive advertising representative for Inc.com, Fast Company, Bored Panda, and IFL Science.

Conversant Media Team
Zac Zavos

Zac founded CM in 2007. Prior to CM, Zac worked with IBMGSA, Deloitte, Fidelity Investments, and ThoughtWorks. Zac has a BA and MCom from the UNSW. He loves photography, squash, and really great tea!

ZAC ZAVOS

CO-FOUNDER & CHIEF EXECUTIVE OFFICER
zolton

Brooklyn-based Zolton is a culture junkie with a taste for loud music and under the radar quirkiness. In his spare time he plays guitar, plays squash, and explores New York with his wife and beautiful young daughter.

ZOLTON ZAVOS

CO-FOUNDER & PUBLISHER
Sorrel Kesby

Sorrel loves sport, exercise and travel and has a combined Bachelor of Communcations Journalism and of International Studies from UTS.

SORREL KESBY

BUSINESS MANAGER
Patrick Effeney

Roarer turned Roar editor, Paddy is evidence that you can go from rookie to editor in just years. Paddy likes to brew beer in peace and read everything written from Homer's Iliad to the latest news.

PATRICK EFFENEY

MANAGING EDITOR
Ryman White

Ryman is crazy for the sports video arena. Victorian born and South Australian ripened, He's an AFL nut, and will never admit how much pride he takes from the quality of his fantasy team.

RYMAN WHITE

VIDEO MANAGER
Ben Conkey

Benjamin AKA 'BJ' or 'Conks' loves nothing more than sitting down to watch an enthralling day of Test cricket. After gaining a Bachelor of Communications and Sports Studies, BJ enjoyed stints in radio and television before diving into the digital world.

BEN CONKEY

VIDEO PRODUCER
larissa2

Larissa joined Conversant Media in 2016 after graduating from UTS with a Bachelor of Communications. She's an avid reader, keen cyclist, and a lover of languages.

LARISSA BRICIS

ASSISTANT EDITOR
Riordan Lee

Riordan's a news junkie who spends most of his free time playing AFL or quoting entire episodes of 'The Simpsons'. He graduated with a Bachelor of Commerce and Bachelor of Arts from the University of Sydney, and worked in radio and TV before finding his home at CM.

RIORDAN LEE

ASSISTANT EDITOR
Daniel Jeffrey

Daniel has spent most of his waking hours watching, listening and writing about sport, and joined CM after working on the 2016 Rio Olympics broadcast. If there's no sport on TV, you'll find him playing guitar, reading a good book or playing park cricket.

DANIEL JEFFREY

ASSISTANT EDITOR
Michal Swierczynski

Michal is a nomadic tech-head, with a passion for travelling, gaming and keeping up with tech trends. He joined the Conversant production team in 2016, bringing with him his experience in startups and media agencies.

MICHAL SWIERCZYNSKI

PRODUCT DEVELOPER
James Daly

Having a passion for all things web, digital, and visual, James’ experience comes from studying Design at UNSW and running his own streetwear brand. He enjoys doing backflips, playing guitar, keeping up with tech news, and hand lettering.

JAMES DALY

PRODUCT DESIGNER
rosy

Rosy joined Conversant Media after 5 years of media agency experience to understand everything digital publishing. She loves anything and everything to do with travel, food & pandas.

ROSY ZHANG

COMMERCIAL MANAGER
Michael Costa

Michael is a very active person who loves sport and being outdoors, with a need for speed - you might find him on the race track during the winter months. Michael also has a Bachelor of Business from UTS, and experience working in media agencies before jumping across to CM.

MICHAEL COSTA

COMMERCIAL ACCOUNT DIRECTOR
Ed Davenhill

Ed moved over from the UK, where he worked in the London media scene after studying in Edinburgh. He loves football, tennis, dogs, beaches, Asian food and travelling.

ED DAVENHILL

COMMERCIAL EXECUTIVE
Shaun Glover

Outside of digital advertising, Shaun is most passionate about classic cars and good music. He holds a Bachelor of Psychological Science and a Bachelor of Business.

SHAUN GLOVER

INTEGRATION MANAGER
Alice Davidson

Alice has a Bachelor of Commerce majoring in Marketing and Human Resources from the University of Sydney. She loves travelling, photography and checking out cool bars and restaurants around Sydney.

ALICE DAVIDSON

IMPLEMENTATION EXECUTIVE